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EDI Platform Red Bull

Red Bull

Region: Europe
Industrie: Manufacturers

Red Bull is the "inventor" company and worldwide leader in energy drinks.
Set up in 1987, the company's head office is in Austria, in the town of Fuschl am See, near Salzburg. Now a major presence worldwide, the firm made its name through numerous marketing initiatives such as sponsoring high risk and adventure sports. 

EDI - Electronic Data Interchange

Red Bull has an XML/EDI solution in ASP - SaaS to exchange electronic data with trading partners. Outsourcing the solution through the EDICOM B2B Cloud Platform simplifies the process of creating, sending and receiving all these documents from the ERP, delegating the EDI technology infrastructure hardware, software and maintenance to Edicom.


Red Bull has an electronic billing platform that enables the sending and reception of large volumes of documents adapted to comply with current legislation at all times. This solution provides direct improvements by automating the management tasks of issuing, sending, receiving and recording most of their bills, which translates as significant cost savings through better management of administrative, filing, printing, enveloping and similar processes.


Red Bull is part of EDICOMNet, one of the main trading partner communities for the exchange of electronic transactions in B2B environments.
The presence of Red Bull in EDICOMNet guarantees access to the vast majority of business partners, simplifying the sending and receiving of structured business documents (EDIFACT, X12, XML, UBL…) with full guarantees and maximum security.
Using EDICOMNet also ensures access to trading partners in other private networks, through the multiple interconnection agreements EDICOM maintains with the major Value Added Networks worldwide.