GDSN Data Pools, New Allies for Food Chains in the United States
Society’s interest in knowing the origin and composition of its food and the demand for information from consumers has led governments to respond through regulation. Food legislation has reinforced aspects of marketing food and, in particular, its labeling.
Restaurant chains rely on the accuracy of the product information they receive from their suppliers. GDSNhelps ensure that both restaurant operators and their suppliers are working with quality data that is reliable and easy to use. The data is defined and formatted according to GS1 Standards, which make data identical for all business partners. The updates are made in real time and data exchange is automatic. GS1 bases its operation on the exchange and synchronization of information structured in XML format, between electronic data catalogs (Data pools) that act as repositories of information that are interconnected around the world.
Also, the large supermarket chains benefit from this information since they are able to offer accurate data on the nutritional composition of their food. Therefore, customers can make informed decisions about what they consume. Additionally, this new mandatory legislation will offer added value to each customer’s shopping experience.
Advantages of having a global data synchronization solution
The entire chain, suppliers, distributors, and consumers, in a commercial relationship enjoy the benefits of this solution. The main players in the GDSN, the provider and distributor, act as publishers and data subscribers through a Data pool certified by GS1. Companies that wish to use the GDSN to synchronize their product data systems must do so through the Data pool either as issuers to publish information or as data recipients to establish subscriptions.
For the publisher, the advantages of having this tool translate into: saving time because information is updated in real time, having product data available at the point of sale, and administrative savings because the system automates processes for sending and updating information.
For the subscriber, GDSN is a tool that allows product attributes and new references to be updated automatically. It offers information accuracy as it eliminates language and cultural barriers when categorizing products under the same criteria (measurement, weight, currency, etc.) It also has commercial benefits as it helps to offer more effective promotions at the point of sale.
EDICOMData, a Data Pool with added value
There are customized synchronization options like those offered by the EDICOM catalog EDICOMData homologated by GS1, which allow commercial parties to exchange necessary data for their business automatically and safely.
EDICOM’s system allows for process automation. Users, publishers, and subscribers are able to input product data directly from their ERP by generating a customized data transformation map, which adapts to the format and structure of the client’s internal article master.
What are the advantages of EDICOMData?
In addition to advantages outlined above, this system:
Is interoperable with any Data Pool connected to the GDSN.
Offers a private and customized environment where publishers and subscribers synchronize only the critical information they need to share. (Synchronizing the essential information streamlines the product data management and updating processes.)
Offers an environment where indexed multimedia content (images, videos, audio files, etc.) is available to catalog subscribers.